Cruz Street Digital: Refocus and Rebrand

Cruz Street

"Digital Transformation is application of digital capabilities to processes, products, and assets to improve efficiency, enhance customer value, manage risk, and uncover new monetization opportunities."

Data Warehousing Primer for Marketers

Data Warehousing

Understanding Data Warehousing and Its Importance for a Business


Modern businesses rely on data and data strategies for marketing, establishing brand identities, and gaining/maintaining a competitive edge. A crucial concept in data management is data warehousing. Let’s take a look at what this means and what role it can play for a business.

Press Release: CSD Provides On-Demand CDO as a Service for Big Data Value Creation

Data Value


New York, NY – April 3, 2018 (Newswire) – Cruz Street Digital has jumped in with the most unique and practical approach for businesses to handle and leverage their big data by offering on-demand CDOs (chief data officers). This is a pioneering service that’s going to benefit businesses of all sizes.

Why You Need A Chief Data Officer On-Demand - Right Now!

CDO On-Demand

Across the globe businesses, regardless of their size and customer base, are faced with tightening competition, increasingly savvy customers, and—simultaneously—an explosion in the amount of data to manage.

C-suite executives find that time is not on their side when it comes to developing strategic solutions to these threats. They also find that overcoming these threats requires moving beyond legacy systems that only juggle these balls in the air without significantly advancing the company objectives.

Key Facts about Data Quality as a Managed Service

Data Quality Graphic


More than ever before, customers are in the driver's seat when it comes to products and services. Knowing exactly what your customers want means gathering and managing stacks of data in a way that will provide you with highly accurate predictive analytics.

Consider, then, taking a moment to review key facts surrounding data quality as a managed service: what it is, why it matters, sample technologies, and partner selection.