Thought Leadership

QuickSight Services

Importance of cloud-based data science & business intelligence for companies looking to understand their customers and data.

Cloud Hosted Data Science Will Transform Businesses More Quickly in 2019

LEAD SCORING: A CASE EXAMPLE FOR PREDICTIVE MODELING
by Dr. Matthew Hendrickson September 21, 2018

Introduction

CRUZ STREET DIGITAL: REFOCUS AND REBRAND
by Jesse Cruz September 13, 2018

"Digital Transformation is application of digital capabilities to processes, products, and assets to improve efficiency, enhance customer value, manage risk, and uncover new monetization opportunities."

https://www.cio.com/article/3199030/analytics/…

UNDERSTANDING DATA ENRICHMENT AND MANAGING IT EFFECTIVELY

Data is growing increasingly important for the world, and today’s businesses rely on data to formulate marketing, sales and customer service strategies. Companies all around the world leverage new and advanced techniques to make use of data that is available to them.

MARKETING SCIENCE: PREDICTIVE MODELING FOR TODAY'S MARKETER

INTRODUCTION

Imagine if you had a crystal ball which could tell you the likelihood for your customers to buy your products before they ever see an offer? Perhaps it would tell you what message would resonate with a customer before they ever see it? Wouldn’t it be amazing if you could predict your customer’s buying behavior and preferences? Perhaps you would make sure…